I recently had the pleasure offering still life product photography to Greenmark which is a company that offer food packaging solutions that are environmentally friendly and sustainable. http://www.greenmarkpack.com.au
The brief was to make a simple product, think bowls, cups and plates exciting and engaging images that tell the story of the brand, the images were to be initially used at the Sydney Fine Food Expo and needed to offer standout wow factor in what would be a busy event hall setting. Working closely with the Greenmark marketing team we decided to use some of the raw materials for the products against the environmental green style setting which would additionally bring focus to the brand colours, for the interest factor we elevated and suspended some of the items to step the images out of the ordinary and give standout in a busy event setting to engage customers and the industry.
All images were captured in my studio in Artarmon, Sydney and were shot on a Canon camera with Profoto lighting. Additional to the image capture, concept direction, styling, propping and retouching were all managed by myself.
